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Event attendees were able to view, pose, and capture content with a built to spec 3D AR model of the latest McLaren Arutra car before sending their content to themselves via SMS in real time.
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We produced a 3D model to specification of the latest Artura performance vehicle. From there, we live mapped, lit, and rendered out the vehicle to scale in the physical event space to create a realistic environment for attendees to interact with the virtual car. Guests were able to see both themselves and the Artura on a live screen in order to strike the perfect pose for their photo moment. The HD photographs of each attendee posing with the car was then text messaged to them for instant sharing on social media.
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Want to learn more? Get in touch: get@postpopstudios.com
We work with our clients to deliver creative experiential solutions that drive engagement for your brand.
We aim to respond to all inquiries within 24 hours. If its urgent, please call!
P: +1 (513) 646-6425
E: get@postpopstudios.com
