EY Studio+

EY Studio+ matched Adobe Summit attendees to AI personas through a quiz, then put each one on a persona wall and a lenticular trading card.

EY Studio+ matched Adobe Summit attendees to AI personas through a quiz, then put each one on a persona wall and a lenticular trading card.

EY Studio+ AI Personas at Adobe Summit

EY Studio+ wanted its Adobe Summit booth to show marketers where they fit in an AI-powered future. We built an AI quiz photo booth that matched each attendee to one of four personas: the Agent Orchestrator, the Empathy Architect, the Content Alchemist and the Flywheel Builder.

Attendees took a short quiz at the kiosk, posed for a photo and got an AI portrait styled to their persona, with the persona name and a one-line description in EY Studio+ branding. Portraits filled a persona wall in the booth as the show went on.

Guests also left with an AI lenticular trading card of their persona in a protective case, so the EY Studio+ message went home with them.

4

AI personas matched by quiz

3

Places each persona showed up: kiosk, wall and card

How it worked

AI photo booth kiosk and persona wall inside the EY Studio+ booth at Adobe Summit

Capture - Attendees take a short quiz and pose for a photo at the EY Studio+ kiosk.

EY Studio+ Empathy Architect AI persona portrait from Adobe Summit

Personalize - AI styles each portrait to the attendee's persona in EY Studio+ branding.

Cased AI lenticular trading card of an EY Studio+ Content Alchemist persona

Take it home - Guests leave with a cased AI lenticular trading card of their persona.

What's included

  • AI quiz that matches each attendee to one of four personas
  • Custom persona art and copy for all four personas
  • Photo kiosk creating AI persona portraits in EY Studio+ branding
  • Persona wall display inside the booth
  • AI lenticular trading cards in protective cases

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EY Studio+ Agent Orchestrator AI persona portrait created at Adobe Summit
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